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Samba Live Reports by Google Analytics

Enabling Google Analytics

You can follow up the audience and other information about your live streaming. To do this, you must use the gaAccount parameter in the player sent by our Support Team.

#tips: The "title" parameter is mandatory in the player's embed, so the Google Analytics is able to process the information. Learn more about the available parameters in Samba Live Player.

Google Analytics

To perform the integration, follow the steps below:

1- Create a Google Analytics account.

2 - In your Google Analytics account, create a web property or UA number (UA-XXXXX-YY) exclusive for your Samba Live

3 - Copy your web property or UA number, from a page that contains this tracking code. 

4- Insert this code after the gaAccount parameter, in the Samba Live Player iframe. E.g.: &gaAccount=UA-XXXXXXXX-Y
 
Statistics
 
You will be able to access the same reports that Google Analytics provides to web pages:
  • Amount of visitors
  • Amount of single visitors
  • Visitors Geolocation
  • Operating System (Windows, Mac, iPad or iPhone)
  • Average time that the visitor watched the live streaming (Site Usage)
To access the reports from your GA acoount, go to Content > Events > Top Events
 
Captura de Tela 2012-01-19
 
Click samba videos > Started
 
Captura de Tela 2012-01-19
 
Click Started > Live's Title and filter information among the options offered by GA.
 
Captura de Tela 2012-01-19
 
 
#tips: Google Analytics process its reports on a daily routine, so you will be able to access data of your event on the day after the transmission.
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